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A protective switch sits between a budget vessel and muted change arrows.

How to protect the budget: review automatic Google Ads changes

Automatic recommendations and changes can affect campaigns, so review them before applying them. Turning automatic changes off is not a performance guarantee; it simply keeps account decisions under review.

Automatic recommendations and changes can affect campaigns, so review them before applying them. Turning automatic changes off is not a performance guarantee; it simply keeps account decisions under review.

What to check

Review the recommendations area and change history, identify which automatic actions are allowed, and disable actions that do not match the agreed strategy. Then monitor budget, search terms, ads, and conversions.

The source’s menu names and paths are dated to 2024. Do not infer campaign performance from the fact that automation was disabled.