Website Audit: wiring behind the walls
Does your site look fine on the outside, but inquiries remain low? Bottlenecks hide where people rarely look. I diagnose where your website breaks the customer journey — and deliver a prioritized PDF report with actionable recommendations.
Як AI Automation Architect for Business я поєдную цю послугу з даними, правилами й базою знань Вашого бізнесу: AI-агенти можуть працювати 24/7 на рутинних кроках, а ключові рішення залишаються під людським контролем.
The lights are flickering — but the issue is in the wiring
The walls are straight, the wallpaper looks nice, yet the light blinks: the problem isn't the bulb, but the wiring hidden behind the walls. A website is the same: visitors follow a sequence of "saw → opened → understood → submitted an inquiry", and the journey frequently breaks in places invisible from the admin panel.
This audit is a diagnostic schematic of that wiring: showing exactly where the break occurs and what needs fixing first.
Five zones of the customer journey
Loading speed
How quickly the site opens on mobile and desktop, and where impatient visitors drop off. Real metrics — without unrealistic promises of an 'ideal score'.
Mobile usability
Responsiveness, tap targets, and text readability across different screen sizes.
Core SEO foundation
Meta tags, heading structure, robots.txt, sitemap, indexing: whether search engines can interpret the pages properly.
Path to inquiry
Forms, buttons, friction points: exactly where visitors hesitate and abandon.
Analytics and tracking
Whether form submissions and user interactions are correctly tracked. Without this, neither accountable advertising nor AI automation is possible.
Three steps — no admin access, no intrusion
Send your URL
Along with a few sentences about your business: who your target customer is and what key conversion action you expect. No admin access is needed.
Diagnostic analysis
Across all zones of the customer journey: speed, mobile experience, SEO basics, inquiry path, and tracking. I don't touch your production code — this is a diagnostic inspection, not an intervention.
Receive the PDF report
Every finding explained in plain language, prioritized, and paired with actionable recommendations your developer or team can carry out. Self-verification steps included for every item.
What to fix, in what order, and with which developers — is entirely your decision. After updates, changes can be re-tested using the same benchmark tools: the before/after difference is verified in concrete numbers, not subjective impressions.
Who this is for
Businesses running or planning ads who want to know if their website is ready to convert traffic.
Websites with steady traffic but disproportionately few incoming leads.
Teams planning AI automation who want to verify and solidify their digital foundation first.
Who this is not for
You don't have a website yet — start with a dedicated landing page.
You require deep legal compliance or penetration testing — that is a separate discipline.
You expect the audit itself to magically increase sales — it shows WHAT to fix, but does not fix it on its own.
The site works — the question is what it loses
This is a vehicle inspection before a long road trip. The car runs — but you want to know what might break down first.
A website can look decent and still lose half of potential inquiries: a confusing hero section, sluggish loading on mobile, or a form nobody reaches.
Sending paid ads to such a page is like pouring fuel into a leaking tank. Traffic flows, budgets drain, but conversion volume remains flat.
This is an audit, not a website redesign: you receive a prioritized list of issues and can implement the fixes with your own team.
Frequently Asked Questions
Find out where your website is losing clients
Audit — €49. Send your URL in a messenger — and within 1–2 business days you will have a diagnostic map of your site's "wiring" with a clear remediation plan.